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The place to be for tips and advice on all things Amazon. Read blog posts that will help you navigate the jungle, ensure you have all the 'right' equipment and keep you up-to-date on all the latest news.

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ECN Blog how to drive new customer acquisition through amazon ppc

How to drive new customer acquisition through Amazon PPC

With Amazon getting more and more competitive each year and the number of brands selling on Amazon increasing, it can become more difficult to stand out from the crowd and get your brand and your products in front of potential customers. While it’s important to employ different tactics to increase customer loyalty and get repeat […]
ecn blog amazon marketing cloud

Amazon Marketing Cloud is a Game-Changer for Large Amazon Businesses

Move over blue-sky thinking, the future of Amazon Advertising and marketing are all about the cloud. Whether you are a new Amazon seller, established Amazon vendor, or somewhere in between, Amazon Marketing Cloud (AMC) is the future when it comes to providing marketing growth and efficiency on the channel. As businesses continue to invest heavily […]
ecn blog amazon attribution

What is Amazon Attribution and How Should You Use It?

Knowing exactly how your customers discovered, researched, and ultimately purchased your product can influence your marketing decisions – and marketing spend. Amazon Attribution helps make this a reality for businesses ready to invest a little bit of time and action into empowering their brand. The truth is, Amazon (and all eCommerce spaces) are becoming more […]
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