In this episode we talk about the importance of retail brands having a social media presence in today’s world. Can a retail brand really reach its true potential by solely selling on for example Amazon or do they need to have a social media presence to maximise their potential in the online world.
We have a special guest Steph Bennett. Steph is a social media guru and a very good friend of mine. As the Director of Battenhall, an award winning marketing communications agency, and with over 15 years working in marketing, Steph brings a wealth of experience working with industry leading brands when it comes to digital communications.