eCommerce Nurse

Product videos now available to all US sellers

Videos for product detail pages are now available for all US sellers

Leave a Comment / Amazon Merchandising, Amazon Sellers, Amazon Vendors, Help Topics / By Katy Luxem

Product video uploads in Seller Central are now widely available to all US sellers on Amazon.com. Until recently, product video capability was only available for vendors or Brand Registry sellers. If you’re an Amazon.com seller, you should certainly be taking advantage of product videos ASAP. Looking for guidelines and tips? Read on for details on …

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Amazon listing optimisation: How to avoid 8 common errors on your product detail page

Leave a Comment / Amazon Sellers, Amazon Vendors, Help Topics / By Katy Luxem

When it comes to Amazon, most businesses know the competition is fierce. With 8.8 million sellers around the globe (2.2 million currently active sellers, according to Marketplace Pulse), plus Amazon vendors and own-brand offerings, the competition can seem absolutely mind-blowing. You might even be thinking, “How can I get an edge on Amazon?” Fortunately, there’s …

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Mac Pro desktop with amazon seller central open white themed

5 tips for uploading products using Amazon’s New Item Setup sheet (NIS)

Leave a Comment / Amazon Sellers, Help Topics / By Tony Markin

We’ve all been there. You’re an established brand who just opened your Amazon seller account and are anxious to get your top-selling SKUs uploaded so that you can start shipping your products using the best fulfilment system on the planet. Or maybe you’re already a seasoned seller but need to make some updates to your …

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Amazon.com to start showing seller names and addresses on seller profile pages

Leave a Comment / Amazon Policy, Amazon Sellers, Help Topics / By Katy Luxem

This month, Amazon announced that beginning September 1st, they will display a seller’s business name and address on their Amazon.com Seller Profile page. For individuals, Amazon will display the individual’s name and address. Across the US, Amazon sellers’ opinions of this news varied: Many welcomed increased transparency, while others disliked the additional exposure of personal …

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how to set up coupons in Vendor Central blog post

How to set up coupons and vouchers in Vendor Central

Leave a Comment / Amazon Vendors, Help Topics / By Dani Thompson

Amazon is very good at leaving vendors to run their own business. When it comes to Vendor Central tips and help, Amazon takes a very hands-off approach. Vendors are expected to do it all, but many simply set up their accounts and then desert them, thinking it will all run (and generate successful sales) by …

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Why You Need Listing Translations on Amazon Blog Post

The importance of strong listing translations on Amazon

Leave a Comment / Amazon International, Help Topics / By Katy Luxem

As brand owner and seller, you may have thought about how to expand your reach into growing international markets. While many are aware of the global opportunities Amazon presents, very few businesses are doing a great job of maximising Amazon listings and content for optimal sales. The truth is, success on Amazon requires a special …

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Sellers can use FeedbackFive to automate the Amazon “Request a Review” button

Leave a Comment / Amazon Policy, Amazon Programs, Help Topics / By Katy Luxem

The Amazon product review is a crucial piece of information for customers. Shoppers trust Amazon and rely on Amazon product reviews. For sellers, having quality, legitimate product reviews and solid product ratings can increase conversion and accelerate sales on your products. According to Amazon’s anti-manipulation policy, “Any attempt to manipulate reviews, including by directly or …

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Ladders on a light blue wall with a target above one

The basics of Amazon sales rank

Leave a Comment / Amazon Advertising, Help Topics / By Katy Luxem

Whether you sell books, jewelry, cleaning products, or candy, Amazon sales rank is something you should know a bit about. Like most of Amazon’s inner workings, the algorithm that determines sales rank is somewhat shrouded in mystery. Though sellers are usually aware that a bestselling product can equal success on Amazon, the methods for determining …

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The importance of hidden keywords for Amazon SEO

Leave a Comment / Amazon Merchandising, Amazon Policy, Help Topics / By Katy Luxem

Sellers on Amazon often hear about the importance of listing optimization. Chances are, you’ve worked to improve your titles, features, and descriptions. While these are certainly important, you also cannot neglect the field for hidden keywords when uploading product information to Seller Central. What are hidden keywords? Hidden keywords boost discoverability and help customers find …

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The basics of product image optimisation

Leave a Comment / Amazon Merchandising, Help Topics / By Dani Thompson

When it comes to main product images on Amazon, there has to date been only one recommended way to do things. But Amazon has and is evolving, the competition has become more fierce, and outstanding main product images are a key tool in converting page views into sales. In 2020, it is important that vendors …

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