Brand Building

Vendor Society relaunched as a destination for Amazon vendors

We’re pleased to announce the relaunch of Vendor Society by eCommerce Nurse. Formed specifically to support brands, manufacturers, and distributors on their Amazon journey, this unique destination caters solely to Amazon vendors. As a response to the continuing and changing needs of vendors, the eCommerce Nurse team of ex-Amazonians and experts has updated and expanded. …

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What’s hot on Amazon: A keyword round-up for November 2021

At eCommerce Nurse, we’re always keeping our eyes on the top Amazon search terms, basically, what’s in demand on the platform and what customers really want. For 2021, you can learn from the latest keyword trends we’ve spotted using our tools and strategy research.  Amazon.com search terms are getting into the Christmas spirit. It’s the …

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How to create A+ Content on Amazon with Examples

How to build an awesome A+ detail page on Amazon

Ready to take your Amazon detail pages to the next level? This week’s post will show brand owners how, with specific instructions and examples of stellar A+ Content, designed by eCommerce Nurse. If you have already covered the basics, such as titles, product descriptions, and bullets, then A+ Content (formerly known as Enhanced Brand Content) …

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What is brand hijacking on Amazon?

Listing hijacking: How to protect your brand on Amazon

Over the last several years, selling on Amazon Marketplace has exploded. The latest data for 2021 estimates there are 6.3 million total sellers and almost 1,785 new sellers joining each day. As a result, Amazon (and many sellers) have had a number of combustible problems fuelling the fire. Chief among these issues is brand hijacking, …

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How to use Amazon Brand Stores

How to use Amazon Brand Stores to boost your business

In a heavily saturated eCommerce marketplace, it makes sense to do everything in your power to stand out from the competition. This means utilising the range of systems and features–especially ones made specifically for Brand Registry businesses–to succeed on Amazon. What is an Amazon Brand Store? An Amazon Brand Store is a dedicated shopping destination …

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How to use Seller Central’s Brand Catalog Manager tool

Launched in early 2021, Amazon’s Brand Catalog Manager is a tool created exclusively for brand owners to simplify selling on Amazon.com. Utilising this interface can be advantageous. It may help increase your conversion and therefore revenue, and help you with more control over your brand on Amazon, including seeing how well your business is being …

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Retail Readiness on Amazon

Retail readiness for optimal success on Amazon

What does it mean to be “retail ready” in terms of the Amazon channel? There’s more to it than you might think. For sellers and vendors alike, it pays off to ensure you are adequately prepared for marketing. Bottom line: You do not want to invest money or time into executing Amazon Advertising and external …

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What’s hot on Amazon: A keyword round-up for May 2021

At eCommerce Nurse, we’re always keeping our eyes on the top Amazon search terms, basically what’s in demand on the platform and what customers really want. For 2021, you can learn from the latest keyword trends we’ve spotted using our clever tools and strategy research. Stand by for a broader understanding of what’s happening on …

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How to use the Amazon Brand Registry

Amazon Brand Registry benefits in 2021

With millions of sellers and a rapidly growing third-party marketplace, Amazon continues to expand and improve the Brand Registry. When it comes to building and protecting your brand on Amazon, there’s no better way than enrolling and managing your business through this program. Having been around for several years now, the Brand Registry can undoubtedly …

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