Amazon Merchandising

What’s hot on Amazon: A keyword round-up for November 2021

At eCommerce Nurse, we’re always keeping our eyes on the top Amazon search terms, basically, what’s in demand on the platform and what customers really want. For 2021, you can learn from the latest keyword trends we’ve spotted using our tools and strategy research.  Amazon.com search terms are getting into the Christmas spirit. It’s the …

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What’s an Amazon FNSKU? How to create a FNSKU for FBA sellers

An Amazon FNSKU stands for Fulfilment Network Stock Keeping Unit. This is a term for a unique barcode used on Amazon specifically for FBA sellers. Similar to a UPC or SKU product code, products on the site can be assigned a unique FNSKU. Example FNSKU on an Amazon product. This is what a label would …

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How to create A+ Content on Amazon with Examples

How to build an awesome A+ detail page on Amazon

Ready to take your Amazon detail pages to the next level? This week’s post will show brand owners how, with specific instructions and examples of stellar A+ Content, designed by eCommerce Nurse. If you have already covered the basics, such as titles, product descriptions, and bullets, then A+ Content (formerly known as Enhanced Brand Content) …

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What’s the deal? Amazon Outlet is the place for overstocks and major discounts

Have you ever shopped the Amazon Outlet? If not, you may be missing out on the absolute best deals on Amazon. While there are usually a number of promotions, discounts, and clearance items across Amazon, the Outlet Store offers a special destination for customers to find the lowest prices on popular items in categories with …

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Amazon’s new country-specific upload tool for vendors

Amazon recently launched a new tool for localising main product images, which comes after years of frustration for brands who sell across multiple Amazon locales. Before the much-needed update, main images that were uploaded for an ASIN would automatically be uploaded for any locale that the brand was registered in. This resulted in problems when …

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What is brand hijacking on Amazon?

Listing hijacking: How to protect your brand on Amazon

Over the last several years, selling on Amazon Marketplace has exploded. The latest data for 2021 estimates there are 6.3 million total sellers and almost 1,785 new sellers joining each day. As a result, Amazon (and many sellers) have had a number of combustible problems fuelling the fire. Chief among these issues is brand hijacking, …

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All about coupons and vouchers on Amazon

One of the most effective promotion types is also one of the simplest to set up and run, no matter what locale you sell in. Known as coupons in the US and vouchers in the UK, this promo type can increase your visibility to drive traffic, edge out the competition with a compelling offer, convert sales, …

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What’s hot on Amazon: A keyword round-up for August 2021

At eCommerce Nurse, we’re always keeping our eyes on the top Amazon search terms. We’re eager to see what’s in demand on the platform and what customers really really want. For 2021, you can learn from the latest keyword trends we’ve spotted using our clever tools and strategy research.  For August, we’re back on American …

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How to prepare for Q4 2021 on Amazon

While the sun hasn’t quite set on summer, Prime Day is behind us and the busiest time of the year is almost upon us. The fourth quarter of the year begins in October and runs three months, encompassing the Thanksgiving, Black Friday, Cyber Monday and pre-Christmas period. It also includes post-Christmas sales, Boxing Day in …

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