The eCommerce Nurse blog.

The place to be for tips and advice on all things Amazon and TikTok. Read blog posts that will help you navigate the jungle, ensure you have all the 'right' equipment and keep you up-to-date on all the latest news.

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Amazon to launch in Sweden, with no official date announced

Rumours of Amazon launching in the Nordic marketplace have been swirling for years. Last week, Amazon announced the launch of Amazon Sweden, though a target date is yet to be confirmed. Currently, Swedish customers can shop from Amazon's other European locales, such as Amazon.de or Amazon.fr. But with products being shipped from elsewhere on the […]
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Using the "Halo Effect" method to validate prime keywords and overtake your competitors in sales

The COVID-19 pandemic has had a huge impact on retail businesses. With social distancing measures forcing more and more people to shop online, many are focusing on e-commerce marketplaces like Amazon. With these radical changes to how we live come radical changes to how we buy, as well. While e-commerce is blooming, it’s important to […]
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Multi-channel fulfillment – A logistics perspective

My last blog post took a closer look at the possibility of outgrowing FBA. If businesses do need to expand with multi-channel fulfillment, it’s not feasible to just start selling on eBay, when the sole inventory is held at Amazon Fulfillment Centers for the existing FBA business.  In some sense, this is a follow-up article: […]
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Insights to swot up on

Marketing on Amazon

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Unlocking the Power of Audience Targeting in DSP
How to Build a Full-Funnel Strategy with Amazon DSP
Is Amazon DSP Right for Your Business?

Advertising  on Amazon

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Vendor Connect 2026: Ignite – Bigger, Bolder, and More Interactive Than Ever
Unlocking the Power of Audience Targeting in DSP
How to Build a Full-Funnel Strategy with Amazon DSP

Amazon Vendor

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Vendor Connect 2026: Ignite – Bigger, Bolder, and More Interactive Than Ever
Unlocking the Power of Audience Targeting in DSP
How to Build a Full-Funnel Strategy with Amazon DSP
TikTok Shop Success Starts with Your Product Page: Here’s How to Optimise It
The Latest TikTok Best Practices (And How to Get Ahead of the Algorithm)
Why You Should Be Selling Live on TikTok (Like… Now)

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