The eCommerce Nurse blog.

The place to be for tips and advice on all things Amazon. Read blog posts that will help you navigate the jungle, ensure you have all the 'right' equipment and keep you up-to-date on all the latest news.

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How to create virtual bundles on Amazon

Do you sell complementary products in your catalogue on Amazon? Have you ever wanted to sell them together to customers who might want them? Thanks to Amazon virtual bundling, brand owners can do just that. And the best part? Sellers may do this virtually, without creating a new physical SKU or packaging the products together. […]
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Starter guide to adding or editing items using the Amazon NIS template

Once you’ve created a Vendor Central or Seller Central account, connected it to the Brand Registry, and gotten all of those SKUs in order, it’s time to create products on Amazon. While Amazon provides some guidelines for how to do this, it’s not always simple. In fact, it really is not simple at all. You […]
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Top tips for driving traffic from social media to your Amazon brand

eCommerce Nurse offers a variety of ways to drive traffic to your Amazon product listings and brand Stores, using optimisation, strategic approaches to your ecommerce offering, and Amazon Advertising; but social media platforms also offer an effective opportunity to move customer interest from upper-funnel environments, to the ultimate shopping destination.  If social media isn’t currently […]
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Insights to swot up on

Marketing on Amazon

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Amazon Vine update for 2023
5 Reasons to Get Professional Photography for Your Amazon Listings
Getting the balance between keyword-rich and customer-friendly content

Advertising  on Amazon

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The Basics of Amazon DSP (Demand Side Platform) and the difference between Sponsored Display Ads
Amazon sponsored advertising 2022 recap
Building an advertising strategy that will help you achieve your Amazon goals

Listing Optimisation

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What’s hot on Amazon: A keyword round-up for September 2023 
What’s hot on Amazon: a keyword round-up for June 2023
How sellers can add multiple products in bulk using the Amazon NIS sheet

More Amazon insights

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