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Videos for product detail pages are now available for all US sellers
Product video uploads in Seller Central are now widely available to all US sellers on Amazon.com. Until recently, product video capability was only available for vendors or Brand Registry sellers. If you’re an Amazon.com seller, you should certainly be taking advantage of product videos ASAP. Looking for guidelines and tips? Read on for details on…
The importance of accurate bookkeeping for e-commerce businesses
Bookkeeping for e-commerce works differently than bookkeeping for traditional trade businesses. Whether you make money selling on Amazon, eBay, Shopify or any other e-commerce platform, your business has industry-specific needs which need to be factored into your accounting and bookkeeping processes. This guide will talk you through how to maintain accurate books and use accounting…
How to prepare for Q4 2020 on Amazon
Q4 2020 is shaping up to be big. With the COVID-19 pandemic boosting online shopping overall, a plausible October Prime Day, and the usual holiday shopping season, both sellers and vendors should be preparing earnestly. The fourth quarter of the year begins October 1 and goes through the end of 2020. Meaning, Q4 this year…
Amazon EFN basics and preparing for Brexit
For Amazon vendors and Amazon FBA sellers, expanding your business internationally is a fairly easy process if you’re already set up in one Amazon marketplace. As technology and logistics continue to expand in reach, it’s important for brands to look at e-commerce sales goals at a global level, and not merely a country level. But…
Amazon listing optimisation: How to avoid 8 common errors on your product detail page
When it comes to Amazon, most businesses know the competition is fierce. With 8.8 million sellers around the globe (2.2 million currently active sellers, according to Marketplace Pulse), plus Amazon vendors and own-brand offerings, the competition can seem absolutely mind-blowing. You might even be thinking, “How can I get an edge on Amazon?” Fortunately, there’s…
What are Amazon Imaging Services and how can they help sell product?
A picture is worth a thousand words, and when it comes to shopping on Amazon, a great product image is undoubtedly worth much more. Brands cannot hope to be successful on Amazon with poor images, online shopping is all about the visuals. When customers cannot touch or see a product in person, they rely heavily…
Amazon to launch in Sweden, with no official date announced
Rumours of Amazon launching in the Nordic marketplace have been swirling for years. Last week, Amazon announced the launch of Amazon Sweden, though a target date is yet to be confirmed. Currently, Swedish customers can shop from Amazon’s other European locales, such as Amazon.de or Amazon.fr. But with products being shipped from elsewhere on the…
Using the “Halo Effect” method to validate prime keywords and overtake your competitors in sales
The COVID-19 pandemic has had a huge impact on retail businesses. With social distancing measures forcing more and more people to shop online, many are focusing on e-commerce marketplaces like Amazon. With these radical changes to how we live come radical changes to how we buy, as well. While e-commerce is blooming, it’s important to…
Multi-channel fulfillment – A logistics perspective
My last blog post took a closer look at the possibility of outgrowing FBA. If businesses do need to expand with multi-channel fulfillment, it’s not feasible to just start selling on eBay, when the sole inventory is held at Amazon Fulfillment Centers for the existing FBA business. In some sense, this is a follow-up article:…
