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Latest news and insights
We love sharing knowledge to help businesses be successful in today’s online world. We have a variety of articles available for you to read and gain insights into the latest topics on retail, ecommerce and Amazon.
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Retail readiness for optimal success on Amazon
What does it mean to be “retail ready” in terms of the Amazon channel? There’s more to it than you might think. For sellers and vendors alike, it pays off to ensure you are adequately prepared for marketing. Bottom line: You do not want to invest money or time into executing Amazon Advertising and external…
Amazon discontinues the Early Reviewer Program
The Early Reviewer Program was an Amazon incentive for customers that sellers and vendors could opt-in to. The idea was that those who had purchased a product would review it and share their authentic experience with potential customers. In return, those who were asked to write a review were compensated with a small reward, regardless…
Barcode basics for selling on Amazon
Are you a new seller on Amazon but running into some questions? Are you wading into FBA and wondering how to get your products to Amazon and to customers? You’re not alone. Seller Central is full of information, policies, and—for even experienced sellers—a lot of confusion. This blog will explore some basics of barcodes for…
How to manage unprofitable CRaP ASINs
CRaP stands for “Can’t Realise Any Profit,” and in the Amazon vendor space, it’s a popular term. To put it simply, these are products that do not make a profit. For a long time, Amazon’s focus was on gaining market share across numerous product categories, even if this sacrificed their bottom line. Now that Amazon…
What’s hot on Amazon: A keyword round-up for May 2021
At eCommerce Nurse, we’re always keeping our eyes on the top Amazon search terms, basically what’s in demand on the platform and what customers really want. For 2021, you can learn from the latest keyword trends we’ve spotted using our clever tools and strategy research. Stand by for a broader understanding of what’s happening on…
Five tips to make Amazon Prime Day 2021 a success
Prime Day 2021 is gearing up to be a huge event. How can you get ready to take advantage of eager shoppers and a Black Friday-like shopping experience? Our experts at eCommerce Nurse have some tips for sellers and vendors as the prep for, potentially, the biggest shopping day of the year. What is Prime…
We’ve brought advertising in-house to offer a fully integrated marketing approach
eCommerce Nurse is growing! As a full-service agency specialising in Amazon, we’re ready to provide all-around assistance as an Amazon marketing agency. Whether you are an established brand looking to amplify your results, are an SMB ready to accelerate your growth, or are new to the Amazon platform, our team can help in 2021. Our…
Product documents are now available for all brand owners
Amazon recently announced on their Seller Forum that brand owners registered with the Amazon Brand Registry can now include product documents on their detail pages for all ASINs they own. Manuals, guides, and fact sheets are included with 23 eligible items in the list of approved documents, which Amazon states “are intended to provide pre-purchase…
What’s hot on Amazon: A keyword round-up for April 2021
At eCommerce Nurse, we’re always keeping an eye on the top search terms. For 2021, we’re sharing the latest keyword trends we spotted using our tools and strategic research. Hopefully, this gives you a broader understanding of what’s happening on Amazon this April and helps you optimise content for seasonal patterns, growth, and potential niches.…
